Five Practical Tips to Make Your Church Shine this Easter: A First Impression that Lasts

As the saying goes, “You never get a second chance to make a first impression.” For church leaders, making a positive first impression is crucial, especially during the high-attendance Easter season. With so many new faces in the crowd, here are five practical and effective tips to ensure your church stands out and leaves a lasting impression.

1. Clear Signage

Clear and accurate signage is the first step in making guests feel welcome. From the parking lot to the sanctuary, well-placed signs can provide guidance and ease any anxieties newcomers might have. Think about restroom signs, children’s area directions, and even simple ‘Welcome’ signs at entrances.

2. Warm Greetings

Never underestimate the power of a warm greeting and a genuine smile. Encourage your greeters to be attentive and welcoming. They should be ready to assist with directions, answer questions, or simply offer a friendly “Happy Easter!” Consider “How Can I Help You” lanyards or custom t-shirts for your volunteers.

3. Assisted Seating

Guests may feel awkward trying to find a seat in an unfamiliar setting. Have ushers or volunteers available to guide guests to their seats. That small gesture of care can go a long way in making visitors feel comfortable. If your auditorium lighting is low, consider providing flashlights for your ushers or volunteers to help illuminate the way.

4. A Simple Gift

Consider offering a simple gift like a custom-messaged mug or prayer journal as a token of appreciation for their visit. These items can serve as a beautiful reminder of their Easter experience at your church.

5. Fostering Connections

One of the greatest gifts a church can offer is a sense of community. Encourage your regular members to engage with visitors. Consider organizing a post-service coffee hour or fellowship meal where newcomers can meet church members in a relaxed setting.

Remember, Easter is a time of renewal and celebration. By creating an environment that is welcoming, you are not just making a great first impression, but also building the foundation for lasting relationships. With these practical tips, you’re well on your way to making every first-time guest feel right at home.

Need help with signage, guest gifts or volunteer swag? Our Print & Promotions divisions would love to assist. Let’s connect!

Joy Drake, Church Consultant

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